Celebrating 1 Year – My Blogging and Biz Story

Celebrating One Year

Celebrating One Year

I can’t believe it’s already been a year! I launched The White Corner Creative on April 12th 2015, and I’ve had such an amazing time since then. It’s been a really crazy year. In that year I’ve gone full time with my freelance work, moved to Toronto, watched the entire series of Grey’s Anatomy, decided to grow my hair out, and found a steady stream of clients that I can really rely on.

I’m so excited to start the next year of business. I’ve come so far, and my goal list for this year is even bigger and bolder than it was last year. I want to launch a WordPress course, open a shop to sell pre-made digital goods, and really start investing in my business.

When I launched in 2015 I was scared. I had been writing on my old blog – The Crafty Frugaler – for a couple years, and though I liked it, I felt stuck. I struggled to come up with topics to write about, I was a little embarrassed to share it, and I just wasn’t passionate about the niche anymore (DIY and saving money).

So, I started thinking about stopping in early 2015. I couldn’t imagine just throwing away all the work I had done so far and starting from scratch again. But then I realized that I wasn’t just throwing it all away – I had learned from everything I ever wrote or designed or did on The Crafty Frugaler, and I could use that to grow.

So, I took the leap. I chose a name, took the time to build a brand, designed my site, wrote a few posts, and then had a launch – all things I never would have known to do before I started blogging. Now, a year later, The White Corner Creative is something I am so so SO proud of. I love what I do and I love blogging.

And in just one year The White Corner Creative is doing better than The Crafty Frugaler ever did, which really validates to me that I made the right decision. In one year I’ve built a email list of almost 600 people, I’ve reached a peak of over 11,000 monthly page views, I’ve grown my Instagram following to 1,200 people, Twitter to just under 1,000, and Pinterest to a whopping 1,600. And the exciting part is that all those numbers are constantly growing.

I’ve learnt what works and what doesn’t, I’ve established a workflow that keeps me on track and on time, and I’ve found a community of bloggers and entrepreneurs that I love being a part of. And, most importantly, I’ve built a blog and a business that I am so proud of, and I’m so excited to keep growing.

But – I don’t want to make it all sound like roses and sunshine, it was a lot of hard work. I’ve learned a lot about what doesn’t work and I’ve overcome some major struggles. Right now my biggest one is managing my TO DO list and actually getting my brain to shut off entrepreneur mode at the end of the work day. But, I’m constantly growing and learning, and I can’t wait to see where I am at this time next year!

To celebrate all that and thank my readers and clients for being so amazing, I’m having a sale. My branding packages usually ring it at $1600, but I’m offering 50% off. So, for just $800, you get a complete branding package. This includes a moodboard, brandboard, logo, and WordPress website. If you’ve been wringing your hands and waiting for the perfect moment to invest in your blog or business, this is your chance. This package will give you a professional brand you can be proud of and a beautiful website to launch your success. You can check out my portfolio for some samples of recent work I’ve done and to see what you can expect. If you want to sign up for a package, or just find out more details and see if it’s the right fit for you, schedule a free consultation with me.

Plus, to thank everyone who doesn’t yet have the budget for this I’m giving away a free custom logo design. This has a value of over $600, and includes an initial design consultation, a round of logo options, and two rounds of revisions. Then you will receive your logo in forms ready for use across all your branding materials! Enter below for your chance to win! The contest runs for two weeks until April 26th, and I will be contacting the winner by email.

Good luck, and thank you to each and every one of my readers – your support means the world to me.

The White Corner Creative FREE Logo

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  • Krystle

    Melissa Congrats on your 1 year anniversary! I came across your biz through IG and your stuff is great! I am in need of a beautiful website and so thankful your offering this anniversary price and chance to win a free custom logo! My business is http://www.krystlenicole.com, a style blog for female entrepreneurs. Congrats again on growing your business and making it to your first year!

    • Thanks Krystle! So happy to hear you found me through Instagram – I love to know that all my channels are working! Excited to work with you to build a beautiful brand!

  • Sue Sutcliffe

    Congratulations on your one-year anniversary Melissa. That’s quite the accomplishment and brings back many memories of my first business birthday party some 23 years ago. Becoming an entrepreneur was one of the best choices I ever made and I wish you continued success! Looks like you’re off to a very good start!

    • Thanks Sue! I’m so excited to have made it this far and can’t wait to see what the future brings! Looking forward to working with you!

  • Mathilde

    Happy birthday Melissa! :D

  • Betsy

    Happy Birthday! I hope to be having a similar celebration around this time next year. Working on getting my blog ready to launch! So exciting. Thanks for your great content.

    • Thanks Betsy! It’s definitely an exciting milestone, can’t wait to see where you’re at next year!

  • Hillary

    Congratulations on your anniversary! I just came across your site through Pinterest today and I’ve found your content to be extremely helpful! Cheers to your one-year and hopefully many, many more. :)

    • Thanks Hillary, that means alot! Thanks for reading!

  • Congrats on the anniversary, Melissa!!!